Innovation: The Life Blood Of Your Business


If you’re in charge of or running your own business and would like it to last for a long time it is essential to invest the majority of your time developing. It is because, in this fast-paced world in which people are constantly demanding that their products get better and better, as well as cheaper and less expensive in the process, innovation is your way to keep ahead of the competitors.

Here are seven methods to inject new to your business by introducing new ideas.

  1. Create An Innovative Climate. Goran Ekvall from Lund University in Sweden has identified three essential characteristics to create an environment of creativity. They are confidence, dynamism and humor. One of Ekvalls study cases was of an Swedish publication where the team in charge of the womens section always outperformed the other teams. The reason? It’s simple that this group of people trusted each other, shared an energizing attitude and had a spirit of having joy.
  2. Develop Washing-Up Creativity. As per the Roffey Park Management Institute, the most sparks of inspiration occur to individuals when they’re at work, and are not utilizing their brains to come up with solutions to their challenges. For some, inspiration comes while mowing the lawn, walking the dog for a stroll, playing golf or waiting at the train station. The case for Isaac Newton, it was an apple on his head as he sat at the back of the yard. In the case of Archimedes it happened while in the bath. Some people do it when they were washing dishes and that’s the reason Roffey Park refers to these moments of insight cleaning-up creativity.
  3. Make New Connections. Connecting new elements of your service or product is a well-known method of innovating. Akio Morita, the chairman of Sony disclosed that he created the Walkman in order to play music while jogging at his local golf club. His team created two seemingly unrelated products which included a tape recorder as well as an electronic radio.
  4. Find Out What People Need. The need for something is an excellent trigger to ingenuity. For instance writing on paper. The Chinese already had created paper out of rags by at the time of 100 BC but since there was no demand for it, nothing was made of it. Once it reached Europe during the Middle Ages when writing was popular The supply of worn-out fabrics and rags eventually drained away. This is when an French naturalist discovered that wasps made the nests of wasps through chewing up wood into the form of a mash which then dried into thin layers. In less than 100 years, papers were created based on the concept from wood pulp.
  5. Test, Test, Test. Testing products is how most companies and innovators approach innovating. This might not be the fastest route to successful, but it’s usually the most secure. Jonas Salk, for example found the polio vaccine through spending his entire period of testing constantly determining what did not work. Thomas Edison, the inventor of the filament light bulb noted 1300 experiments that were complete failures. However, he was able to persevere since, as he explained that he had a list of the possibilities of how it was not going to succeed.
  6. Adopt and Adapt. One method of innovation is to observe the ways others tackle problems and then adjust their methods to your personal needs. It’s known as adapt and take on. It’s what manufacturers of watches Swatch made when they realized that the more reliable their timepieces were, less people needed to replace their watches. Their solution? Get ideas from fashion, collections and design and creating watches that are attractive accessory pieces of fashion. Today, people buy Swatch watches not just to check the time, but for the trendy reason that it is fashionable to do it.
  7. Take Lessons From Nature. If you truly desire to think outside the box it is impossible to beat nature. Nature’s world offers us an endless supply of models to use within our own lives. Take Velcro for instance. Velcro was created in the hands of Georges de Mestral in 1950 after returning from a hunt in tiny burrs that stuck to his clothes through tiny hooks that overlapping. De Mestral was quick to realize that this was the right way to join materials. A brand new method of working was created.

The world’s history is the history of invention. Thomas Kuhn dubbed each acceptance of a new invention as an era-defining shift. Once a revolutionary idea is accepted, the entire world is forever changed and will never return to the ways it was.

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